As any punk kid, I've always been very critical of music industry's mainstream distribution channels. Access and information have always been highly manipulated, and consequently exposure and reach for any independent label/artist is restricted and very often paid for or dependent on who you know in "the business".
As a label, we don't agree with this.We don't see music as a business and we're more interested in helping to bring captivating projects to life, regardless of what is considered as a "successful release". I even wrote about this for The Juice Fanzine #03, where I questioned what an "indie label" stood for in this day and age, and how these concepts were vanishing and everyone was throwing money and attention into these new streaming platforms that were slowly spoon-feeding you what the major players in the industry dictate, in the same way mainstream radio and television have always done. As music fan and a consumer, I believe the current streaming model is far from ideal. Convenience and (manipulated) access for the listener in return for (conditioned) exposure and very little money for the musician is not enough. Bandcamp being the only noteworthy exception here, as they allow for direct downloads and money goes straight to the uploader pocket. Still, a 10% fee off every sale is tough.
But as a label, we have to recognise that we're working within the same boundaries as everyone else, as much as we try to set ourselves apart and do things differently. With that in mind, to deny ourselves, and most importantly our artists, of a tool that can bring more value to a project and potentially showcase it to a wider audience, is essentially not doing our job properly. We have a responsibility of maximising the reach of every single record we put out, and streaming - together with digital downloads - play a big part in this, whether we like it or not.
So call it a change of heart if you will, but Juicy is now licencing music via all major streaming platforms and digital music stores. It won't be all of our catalogue, as we can't afford that - don't get me started on the subject of the paywall to get music in these places - but any artist that is currently still part of our roster will have their relevant discography available via these platforms.
Don't get it twisted though, we're still a label 100% committed to physical format. We have a very solid DIY attitude to everything we do and will continue to be involved in the creation of real life objects that carry meaning and sound in them. We are fond of physicality because it requires a different type of creative process, builds a different connection between content and audience, demands a different kind of attention. That's hasn't changed.
So if physical is still your thing, check out the new vinyl from Los Padres currently on pre-order. And yes, we are proud to say that it will also be available on Spotify and Itunes from release date.
After a debut album full of twists and turns, Los Padres are back with a sophomore 12” EP that once again challenges the norms of what rock should sound like.
Taking a full DIY approach on recording, production and mixing this time around, the band crafted a unique sound that sinks deeper in experimentation and sees them pushing sonic boundaries, striking a fragile balance between analogue and digital, harmony and distortion. The Struggle EP is a short but incisive burst of energy influenced by the vibrant streets of London - it was recorded just next to Gillett Square, Dalston - but also expresses the frustrations and overwhelming pressures of the life in the big city.
After 3 years we're back to vinyl with a one-sided 12" in solid cream. Why one-sided? Because once again we decided to get artsy and create a unique side B which will be hand-sprayed by us and the band. Yes, all 300 of them, individually painted.
And we're also throwing a gig to celebrate, of course: the release concert will take place on November 21st at The Victoria, in Dalston, London. It's FREE ENTRY and doors will be at 7PM. Check FB event here.
You know you can call an event a success when you have a packed venue and you see smiles in the faces of everyone around you.
One of the goals we had with the fanzine from the very first issue was to be a platform for young artists to showcase their talent, and we take a special kind of pride every time we see people who have been featured in our pages become bigger and get the recognition for their hard work and creativity.
Last week, we managed to transport that platform to Doomed Gallery and bring together eight names who we're sure to hear from in the near future.
To all of you who came down and celebrated with us, thank you. It's a really good feeling to see and feel progress, to try and outdo ourselves in every issue, and to share the final result with people we love.
For this fifth issue, we aimed to be part of the ongoing dialogue about mental health in the fanzine community, or at the very least give a platform for people to talk about their experience, to express themselves within our pages.
So we made a call for submissions while also making a conscious effort to collaborate with new editors for our number five, emphasising on people who have never been published on a fanzine.
And continuing in the more graphic and photography-oriented zine you could see taking shape from recent issues, we invited Project Upcoming Publishing to curate ten pages for the new issue, transposing that selection to our launch event, where we will showcase the work of 8 UK talented up and coming artists:
Harry Chilcott Jaimus Tailor James Moreton Jess Aleo Lucy Black Max Brogan Sam Calcraft Steve Bell
Come and celebrate 5 years of zines with us on the 21st of September, 6PM, at Doomed Gallery in Dalston!